AT A GLANCE

Sanjay Bhatnagar

Professor

Area of Practice: Visual Communication Design | Creative Direction | Brand Strategy & Studio Leadership

Sanjay Bhatnagar is an Artist, a Creative Director and a Visual Communication Strategist with over 25 years of experience leading global design studios and creative teams across Asia, the Middle East, Europe, and the US. His practice bridges industry and academia, focusing on brand storytelling, visual communication, and human-centered design. At Srishti Manipal, he mentors emerging designers in creative direction, design thinking, and communication strategy—helping them translate ideas into impactful design narratives.

EDUCATION

Master of Fine Arts in Print Making

WORK EXPERIENCE

With over 25 years in the creative industry, Sanjay has led global design and content studios for brands across Asia, Europe, and the US. He was Director – Content Studio at Annalect India (Omnicom Group) and has previously held senior leadership roles at PiEV Solutions, SHOPX, and CONTE Infomedia. His work spans visual communication, brand strategy, and creative direction, alongside his academic engagement as Visiting Faculty at the College of Art, Delhi University.

INTEREST AREAS

Visual communication design, brand storytelling, and creative direction

CURRENT PRACTICE AT SRISHTI

At Srishti Manipal, Sanjay teaches across the Visual Communication and Industry Practice modules, integrating real-world design strategy with studio-based learning.

TEACHING PORTFOLIO

CREATIVE PRACTICE & OUTREACH

Sanjay’s practice spans visual communication, brand strategy, and creative direction. He led multidisciplinary teams in delivering design and storytelling solutions for global brands, integrating industry best practices.

Projects showcase:

Student immersions
Student Mind Maps
Students working with puzzles as a way of understanding learning
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