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Digital Media Production

  

“For the things we have to learn before we can do them, we learn by doing them” - Aristotle

 


Image: Shooting for a Visual Effects scene in our in-house greenscreen studio

 

Vision

The Visual effects and Animation industries in India are rapidly expanding. A key feature of this is a significant rise in the production of original content within the country with an expansion of national, regional and multilingual content. These industries are opening up innumerable job opportunities, along with an established flow of outsourced work from foreign productions. There is a demand for highly skilled qualified talent that merges technical and artistic skills. Individuals with good technical abilities should have a broad understanding of related fields, and be ready to expand their skills in the future.

 

Sector

Media and Entertainment

The three years of this course align with the Levels 4, 5, 6 and 7 of NSQF guidelines and creates skilled employees for the Media and Entertainment sector.

 


Image : Student work - A still from a VFX shot

 

Core Values

  • Focused Excellence
  • Technical Innovation
  • Multidimensionality
  • Spirit of Collaboration

 

Overview

Srishti offers a 3-year skill-based undergraduate vocational course in Digital Media Production. It is designed to provide a good balance between focused skill building, collaborative learning, and industry linkages. The course encourages individual approaches to learning and skill enhancement. Srishti intends to develop enterprising individuals for the dynamic environment of the industry. Digital media production offers specializations in Animation, Visual Effects and Game Design.

 

Course Structure

The core principles that govern the design of the unit are as follows:

Mastery Learning with Guided Practice breaks down competences or skills into sub-skills, methods and techniques. Through targets taught through modeling and direct instruction followed by guided and independent practice, mastery of core competences and skills are achieved.

Work Related Learning is the co-design of opportunities/projects by industry based professionals or employers or other stakeholders on the one hand and faculty on the other. Guided and facilitated by mentors this space allows for future employers to participate in the learner’s journey.

Industry Linkages includes both exposure, orientation and direct interactive learning in real time contexts. This is towards specific jobs and roles, as well as work experience within each course’s respective industrial sector. Linkages between academic institutions and creative industries is inclusive of both economic and social benefits of innovation.

Fab. Ateliers builds on the values of thinking, modeling and making to challenging design contexts drawn from indigenous knowledge and / or tools from digital technology.

Public Labs are open spaces that foster DIY thinking along with citizen science and other initiatives to build a culture of learning that is self-initiated, independent and collaborative. Public Labs are open to all learners for purposes of self-study, learning, archiving and developing personal interests in technologies.

Bootcamps foster accelerated learning of concepts, skills and technologies that are directly linked to either employable, entrepreneurial or livelihood based skills. Working through immersion, with a focus on hands-on problem solving and peer learning rather than instruction.

Hackathons can range from competitions or events over days to half-day jams or a one day hack-fest. This format encourages brainstorming, pitching of concepts, working in teams and also planning projects as well as development of prototypes.

 

Pathways

Digital Media Production offers a choice of two pathways.

 

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Enquiries





 

FAQs

Digital Media Production is a practice that uses digital technology in the production and conception of art and design in the fields of game design and visual effects. Although most of the media work today are digitally mediated, we do also value non-digital work, especially in game design, where some of the principles of games are explored in this manner.

The domains of animation, game design and visual effects are growing with constant innovation and rapidly changing technology. If you are interested in any of these fields and want to engage effectively with the growing creative industry, then this is the best course for you.

The pathways aim to create professionals who are reflective and critical about their practice. Each pathway has specific learning outcomes and specialised competence building.

The ‘Animation’ pathway focuses on cultivating technical competencies in the field of 3D animation. Students will be equipped with understanding of various industry standard processes and pipeline of 3D animation field such as pre-production, modelling, texturing, lighting, dynamics, movement, rendering, etc.

The ‘Visual Effects’ pathway aims to develop technical and creative competency in students to generate some aspects of industry standard computer generated imagery (CGI). It offers comprehensive inputs in the VFX processes for different aspects of the production pipeline.

All these pathways require specialized training and competence building. They are offered as separate areas of learning and hence you cannot switch pathways. From the first year itself, you are required to choose your area of interest in either one of these two pathways. All learning units for each of the pathways are defined and mandated.

The course will allow you to work in the industry, in different roles. Here are a few examples but they are in no way an exhaustive list. The course is designed to nurture innovation, allowing for a unique combination of skills to create new roles.

If your pathway is ‘Animation’, you could be 3D modeler, texturing artist, lighting artist, look and feel developer, animator and render technical director. You could also be a Line Supervisor, 3D Generalist or 3D Effects artist.

If your pathway is ‘Visual Effects’ you could be a Motion Graphics Artist, Rotoscopy Artist, Clean-Up and Prep Artist, Match Move Artist, Set Modeller, Texturing Artist, Lighting Artist, Dynamics/ Effects Artist and Junior Compositor. You could also be a Line Supervisor, 3D Generalist, 3D Effects Artist or a VFX Compositor.

This course will also open avenues for higher education in art, technology and design.

Please visit the two pathway webpages to learn more about the different employment opportunities after each year.

 


View Eligibility for Admission, Fee Schedule & Other information for this Program >>