Pooja Jain

Pooja Jain

Area of Practice

Visual Communication, Graphic Design

https://www.linkedin.com/in/dr-pooja-jain
https://orcid.org/0000-0002-0572-4679

Education
  • PhD (Advertising), Delhi University, New Delhi
  • Masters in Fine Art (MFA- Applied Art) from College of Art, New Delhi with specialization in Graphic Design
  • Bachelors in Fine Art (BFA- Applied Art) from Rajasthan School of Art, Jaipur

Work Experience

Over a decade of experience comprising of Advertising & Branding in Industry projects, Research, and Teaching Under-graduate, Masters & PhD students in varied institutional setups across India.

Interest Areas

critical thinking; brand communication; brand strategy; research; new media studies, marketing

Current Practice at Srishti
  • Associate Academic Dean for PG programs
  • Admissions Coordinator for PG-IPhD programs
  • Faculty in Visual Communication for Branding & Identity Design, Brand Communication & Media, Transdisciplinary Research, Portfolio Development, Historical & Contextual studies, Capstone projects, etc.
  • Certified PhD Research Guide

Creative Practice and Outreach

  • Recipient of “InSc Young Achiever Award” 2021 by Institute of Scholars, Bangalore (Registered under Ministry of MSME, Govt. of India and ISO 9001:2015 certified).
  • Recipient of  “Young Women Researcher in Advertising” award under the Humanities & Social Sciences discipline at the 6th Venus International Women Awards (VIWA 2021) by Venus International Foundation, Chennai & Centre for Advanced Research. 

  • Professional Membership at Association of Designers (ADI-Bengaluru Chapter),  The International Association of Social Sciences and Humanities (IASSH- Sri Lanka) and Lifetime professional membership at Institute of Scholars, Bengaluru, Karnataka Zone. Id no- InSc20211536.
  • Editor to a book “Creativity- A Force to Innovation” by IntechOpen Publishers, London, UK. 

  • Paper Presentations in several national and International conferences in Canada, Spain, Germany, Bali, Sri Lanka, Singapore etc.
  • Paper Publications in international peer-reviewed journals of high repute like SCOPUS, WoS, EBSCO, etc. and chapters in books with UGC recognition.
  • Participation in Global Design challenges organized by World Design Organisation (WDO) Canada in collaboration with other government bodies.
  • Participations in varied MOOC, Workshops (online/offline), Design Swarms, FDP’s & Seminars.
  • External Associations in many esteemed universities and institutions across India as subject expert.
  • Freelance Advertising & Branding Industry projects

Projects showcase:

PITCH PERFECT

Pitch Perfect 1
Project 1: Mock up of marketing collateral by student Ishika Pola. Students were asked to pitch a creative idea for local brands available in the Indian market, after analyzing the gaps and opportunities from intensive research.

 

PITCH PERFECT

Pitch Perfect 2
Project 2: Mock up of marketing collateral by student Tanushree. Students were asked to pitch a creative idea for local brands available in the Indian market, after analyzing the gaps and opportunities from intensive research.

 

UNPACKING EXPERIENCES

UNPACKING EXPERIENCES 1
Screenshot: Project by student Shreya Nair. Final outcomes curated and  presented in a virtual experiential space with live audience, where students identified and scaffolded experiences in the context of a brand/service/business.

 

UNPACKING EXPERIENCES

UNPACKING EXPERIENCES 2
Screenshot: Project by student Danica. Final outcomes curated and presented in a virtual experiential space with live audience where students identified and scaffolded experiences in the context of a brand/service/business.